More About Our Digital Marketing Agency

K Is for Kontext. Lab Is for Experiment.

The chief danger in life business is that you may take too many precautions.

by Alfred Adler

Founded by Jelena Radic, K-lab Digital started as a small boutique digital marketing agency with an unconventional vision. Drawing from a wide range of experiences—including visual arts, digital marketing, and business strategy—as well as a life journey that took her from growing up in a conflict region, over having a successful art career in Europe, to moving to the tropcis and turning to the marketing field in the tourism sector, Jelena learned to recognize and apply a critical concept in the digital marketing space—context.

K-Lab aspires to provide businesses with digital strategies crafted around their unique contexts.


Our K-Lab Promise

You know your business. We know digital. Together, let’s create your unique path to success.

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  • Get analysis of your brand presence online, and potential of the opportunities in your market niche in terms you esaliy can understand and act upon
  • Get customized solution that is alinged with your business needs
  • Utilize a range of complex digital tools, software, and analytics at flexible price points

You know your business. We know digital. Together, let’s create your unique path to success.


K-Lab Mission and Values

Mission Statement:
Our mission is to provide small businesses with digital marketing solutions that highly resonate with clients’ audiences . We strive to understand the unique challenges and opportunities that each business faces, crafting strategies that deliver real ROI.

Our Core Values:

  • Contextual Intelligence
    We prioritize understanding the specific market, competition, and consumer behavior that impacts your business.
  • Customer-Centric
    Your success is our success. We’re committed to exceeding your expectations at every step of the way.
  • Data-Driven
    From strategy development to performance review, we rely on data to make informed decisions.
  • Innovation
    Digital marketing is a rapidly evolving field. We’re dedicated to staying ahead of trends to offer you the most effective, up-to-date strategies.